E-Mail Copywriting Tips
One of the attendees of last week’s Direct Marketing to Business show put on by the Direct Marketing Association has posted some helpful notes on e-mail, direct marketing, and copywriting tips that are worth reviewing if you do follow-up emails or newsletters to your clients and prospects.
In the article (here), Alexis Gutzman offers some great advice regarding not only the content of your message, but also the formatting.
Worth a read.











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